Privacy Policy
Last updated 3 October 2026Who we are
AstroChat Live is an automated astrology service with website chat. This policy explains what information AstroChat Live collects when you use the service, why we collect it, and what control you have over it. It applies to this website, your chat with Lata, and earlier conversations linked to your account.
By using our chat service, you agree to the practices described here.
What we collect
We only collect what the service needs to work. That falls into four groups:
Birth details you give us: your date of birth, time of birth, and place of birth. A birth chart cannot be generated without them, and you choose whether to share them.
Your messages: the questions you ask and the answers our service returns, so the conversation has context and you can pick it up later.
Login and account data: your mobile number, verification request timestamps, client IP for abuse prevention, and a secure login session cookie. Existing accounts and their saved conversations are linked only after you verify the same number.
How you use this website: pages visited, device type, approximate region and the page that sent you here. We also record how visitors move through the site, and we measure whether a visit came from one of our ads. This is limited to public pages and is described in full below.
We do not ask for and do not want your financial details, government ID numbers, health records, or passwords. Please do not send them.
How we use it
To generate your kundli, horoscope, and compatibility readings.
To keep the thread of a conversation so you do not have to repeat yourself.
To verify your mobile number, maintain your login and protect against abuse.
To track your message allowance and process purchases.
To improve the quality of the service’s answers and fix problems with the service.
To respond to you when you contact us for support.
To meet legal obligations where an authority lawfully requires it.
We do not sell your personal information. We do not share your birth details, your readings, or anything you say in the chat with advertisers, and the advertising tools on this website cannot reach them. What we do share is website behaviour, described in the next section.
Tracking on this website
This website uses third party tools that collect information about your visit to public pages. Google Analytics, Vercel Analytics and session recordings are excluded from the login and chat pages. On those pages, we send Meta a PageView event with the page path and advertising attribution identifiers. After successful mobile verification opens the chat, we also send Meta a single Lead conversion to measure our advertisements. These events do not include your mobile number, verification code, conversations or birth details.
Google Analytics and Vercel Analytics: which pages are visited, device type, approximate region and the referring page. Used to understand what people read.
Microsoft Clarity: records your session on the site, including clicks, scrolling and mouse movement, so we can see where the site confuses people.
Meta Pixel: tells us whether your visit came from one of our advertisements, and lets Meta build advertising audiences that may be used to show ads to you or to people like you.
You can block all of this with your browser’s tracking protection, by blocking third party cookies, or with a content blocker. The service works exactly the same either way, and nothing on this site is withheld from you for blocking it.
Who else touches your data
Running the service means a small number of providers process data on our behalf, under contract and only for the purposes above:
MSG91 delivers SMS verification codes to your mobile number.
Razorpay processes payments and provides payment status; we do not store card details.
Meta handles messages and website login links sent through our legacy messaging service under its own privacy policy.
Language model providers process the text of your questions to generate answers.
Hosting providers run this website.
Analytics, session recording and advertising providers measure how the website is used, as set out above.
We may also disclose information where the law requires it, or where it is necessary to protect the safety of a person or the integrity of the service.
How long we keep it
We keep your birth details and chat history for as long as your account with the service is active, so your past readings stay available to you. If you ask us to delete them, we do so within 30 days, except where we are legally required to keep a record.
Your rights
Under India’s Digital Personal Data Protection Act, 2023, you can ask us to:
Show you the personal data we hold about you.
Correct anything that is wrong or out of date.
Delete your birth details and chat history.
Withdraw the consent you gave us, at any time.
Write to support@astrochatlive.com from the number or address you use with us and we will action it. Withdrawing consent means we can no longer generate readings for you, since the birth details are what the readings are built from.
Security
Website messages travel over HTTPS. Login uses a secure, HttpOnly session cookie that expires after 30 days and is revoked when you log out. On our side, access to stored data is restricted to the people who need it to operate the service. No system is perfectly secure, so we cannot promise absolute safety, but we will tell you promptly if a breach affects your data.
Children
The service is not intended for anyone under 18. We do not knowingly collect data from children. If you believe a child has shared information with us, contact us and we will delete it.
Changes to this policy
We may update this policy as the service changes. The “last updated” date at the top of this page always reflects the current version. Material changes will be announced on this page before they take effect.
Contact
Questions about this policy, or about your data, go to support@astrochatlive.com. Our registered address is Pune, Maharashtra, India.